Seotun Saram Corporate Identity
Seotun Saram Corporate Identity
Seotun Saram is a corporate identity for a service that connects people seeking help with professional counselors. The name refers to someone who is not yet skilled, and the slogan states that everyone starts clumsily. A fairy tale describes the counseling process for people who are unfamiliar with counseling. The story has two characters: Seotun, a wandering counselee, and Gobukki, a slow but reliable counselor. Warm paper texture, lyrical navy blue of the night sky and hand-drawn icons form the visual system. The intent is to present counseling as friendly, warm and safe.
- Category : Graphic Design
- Designer : Coreintive
- Designed For : Seotun Saram